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WHEN YOU NEED TO

REACH

HIGHER
Contact Now

WHEN YOU NEED TO

REACH

fUrther
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Cost-effective Contracting, Consulting/Advisory marketing services for-hire. 

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Tech & Life Sciences focus with US, EU, APAC, LATAM, EMEA expertise (B2B & Consumer).

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Measurable business results that consistently exceed client expectations.  

ABOUT George Mathew Jr

I am an accomplished up/down-stream marketing and sales professional with 15+ years of client-side, consulting and agency experience, guiding teams to commercialize brands in all lifecycle phases.

 

My background spans across business sectors and industry verticals, in a variety of strategic and tactical B2B/C/G sales/marketing leadership roles, for start-up thru Fortune 500 companies that provide technologically advanced products/services.   Click on my attached resume (pdf) for full details. 

 

When you need a highly-skilled, project resource to quickly step in and make a cost-effective difference, I can help.  If your team is short-staffed, lacks  the necessary skill-set or is unable to effectively execute, I am your solution.  Contact me today for an appointment to discuss your need.

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Current Projects:

2020Mom.org - Los Angeles, CA.  Business advisory board member.  

Enability Project - Cebu, Philippines.  Fundraising and Strategic advisor.

Dynamic Pediatric Occupational Therapy - Cebu, Philippines.  Business Consulting.

Turning Wheels Craft Brewery - Cebu, Philippines.  Business consulting.

ABOUT George Mathew Jr

I am an accomplished up/down-stream marketing and sales professional with 20+ years of corporate, consulting and advertising agency experience, guiding commercial brands in all lifecycle phases.

 

My background spans across business sectors and industry verticals, in a variety of strategic and tactical B2B/C sales & marketing roles, for top-tier start-up thru Fortune 500 companies. 

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When you need a highly-skilled, project resource to quickly step in and make a cost-effective difference, I deliver.  If your team is short-staffed, lacks  the necessary skill-set or is simply unable to effectively execute, I am your solution.  Contact me today for an appointment to discuss your needs - I'm ready to help as a temporary extension to your team (contractor, consultant) or as an exclusive, onsite asset (FTE: interim, fixed-term, short duration).

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Past Projects:

Technology:  TruMed Systems (smart industrial appliances); HGM Funds/Rule 14 (private equity and venture capital marketing advisor to cloud-based SaaS: fintech, business intelligence, data mining); LightForm (projected augmented reality consumer products); emTruth (crypto-currency + block-chain authentication tech), DAQRI (augmented reality wearables); PerfectSyense (fitness wearables). 

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Healthcare:  Johnson & Johnson (medical device); Integra Lifesciences (medical device); Medtronic (medical device); Amgen (biotech/pharmaceuticals); Bausch+Lomb (robotics-assisted surgery); Masters Medical (medical products distribution); Synvista Therapeutics (genetic diagnostics);  Mayne Pharma (generic pharmaceuticals); Alpharma (pharmaceuticals); Novo Nordisk (biotech/pharmaceuticals); Becton Dickinson (medical devices).

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Consumer: ACE & TruFit (bandages,braces); Starbucks and NatureMade (Gumlink nutraceuticals); Turning Wheels (Craft Brewery); RelaxReflect (on-line retail apparel); Hyper7 (streaming on-line video content); Dreyfus Records (music publishing).

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Creative Agency:  CC Ford Communications (advertising, communications, PR); EUXmedia (digital creative agency)

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Not-for-Profit/Other:  Enability Project (Int'l special needs children services); Nurture Collective (children's OT services); Dynamic OT (Int'l pediatric occupational therapy); Mammha.com & 2020Mom.org (maternal mental health services); Gerson Lehrman Group (advisory services).

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MY services

AdvisorY

 

Strategic & Tactical Plan Reviews, Gap Analysis

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Marketing Excellence

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Best Practices & Processes

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Lean & Agile Marketing

 

Marketing Operations

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Cross-functional Collaboration

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Benchmarking & Goal Setting

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Performance Analytics & Optimization

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Budgeting & Reconciliation

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Talent Development

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Incentives & Motivation

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New Product Development

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Product Improvements

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Lifecycle Management

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Competitive Analysis & Trends

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Customer Support

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...

BRAND marketing

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Business & Marketing Plans

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Launch & Line Extension

 

Lifecycle Planning

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Market Shaping & Shifting

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Pricing

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Branding​ & Identity

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Market Segmentation

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Positioning & Messaging

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Digital & Social Marketing

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Traditional Multi-Channel Marketing

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Advertising Campaigns

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PR & Communications

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Market Research & Insights

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Voice of Customer

 

Human Factors & Usability

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Customer Journey

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Naming & Packaging

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Sales + Business Development

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Local Market Representation

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Go-to-Market Plans

 

Acquistion, Alliance & Partnership Integration + Due Diligence

 

Co-Marketing & Co-Branding

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In-Licensing & Out-Licensing

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Forecasting

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Distribution & Sales Channel Strategy

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Value Chain & Access

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Reimbursement

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Targeting & Segmentation

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Demand Generation & Lead Nurturing

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Trade Shows & Events

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Sales Operations & Analytics

 

Salesforce Enablement & CRM

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Sales Tools

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